A selection of icons, illustration, print, physical product, and experiential collateral created for branding and marketing purposes at General Assembly.

Icons and illustrations used for a variety of digital platforms and landing pages. 

Pamphlet handed out to students on the first day of an on-campus course and utilized to keep track of expectations and progress.

Visual aid samples for GA's classes and events.  

Three part GIF series for Instagram showcasing the simplified steps an entrepreneur takes to build a product, such as a mobile app.

Student and employee swag items compiled, styled, and photographed for documentation and marketing material use. The theme of each focuses on a special GA event like a graduation, anniversary, happy hour, or summer party.


Swag items created for employees, students, and enterprise clients.


A collaborative chalk art project for the product team's bi-annual hackathon.

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